Can Social Media Expand Public Discourse in a ‘Captured’ Mediascape?

The Case of Greece

Authors

  • Michael Nevradakis College Year in Athens, Greece

DOI:

https://doi.org/10.51480/1899-5101.17.2(36).662

Keywords:

Greece, Greek financial crisis, public sphere, social media, media capture

Abstract

The Greek public sphere has historically been regarded by scholars as not having developed as robustly as in the West. Instead, it is dominated by patronage, clientelism, and an ‘iron triangle’ between the government, media, and influential oligarchs, shutting ordinary citizens and independent media out of public discourse. Amid the economic crisis of the 2010s and along with an institutional credibility crisis, many new political and media-related initiatives were launched, all heavily relying on and utilizing social media. To what extent did they demonstrate longevity and help expand the Greek public sphere? Based on interviews from two case studies of the Independent Greeks political party and the enikos.gr news portal-blog, the results show the initiatives were ephemeral or were ‘captured’ by incumbent institutions. Accordingly, the institutional credibility crisis in Greece persists. The results contribute to an understanding of how ‘alternative,’ non-traditional and crisis-related media and political initiatives can become subject to the same forces of capture as traditional institutions.

Author Biography

Michael Nevradakis, College Year in Athens, Greece

Michael Nevradakis, Ph.D., is a communication instructor at College Year in Athens, Greece. His research interests include media and institutional capture, polarization and the media, alternative media, social media’s impact on the public sphere, and media policy, primarily focusing on Greece. His dissertation, “From the Polis to Facebook: Social Media and the Development of a New Greek Public Sphere,” will soon be published as a monograph.
Email: michael.nevradakis@cyathens.org

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Published

2024-08-06

How to Cite

Nevradakis, M. (2024). Can Social Media Expand Public Discourse in a ‘Captured’ Mediascape? The Case of Greece. Central European Journal of Communication, 17(2(36), 268-284. https://doi.org/10.51480/1899-5101.17.2(36).662