About the Journal is an electronic half-yearly magazine that publishes articles in the field of communication and media studies as well as interdisciplinary articles. We also publish texts which can be potentially important for media researchers, including for example constructivist analyses, discourse analyses, empirical studies of media content, articles focusing on important issues discussed in the public sphere, etc.

The editorial board accepts only the texts which meet the criterion of a scientific article, which means that the author proposed a new way to put or solve a problem within the broadly understood social sciences.

No research perspective, theoretical approach or type of an article is imposed. We accept purely theoretical texts, empirical reports, reviews, and other articles, provided that they meet the requirements set above.


Call for Papers 6 (2) 2023


Szanowni Państwo,

w wielu krajach, w tym także w Polsce, media tradycyjne – takie jak prasa, radio czy telewizja – zmagają się z wyzwaniami wynikającymi z rozwoju mediów cyfrowych i coraz większego determinizmu technologicznego. Obecnie przed środkami masowego przekazu stoją jednak nie tylko liczne problemy czy zagrożenia, ale także szanse i możliwości. Choć rosnąca popularność Internetu i mediów społecznościowych spowodowała, że zainteresowanie odbiorców tradycyjnymi mediami się zmniejszyło, to ich rola i udział w kreowaniu opinii publicznej nie uległy zmianie (Instytut Monitorowania Mediów, 2023). Pomimo wielu przeciwności, pojawiły się trendy, które mogą napawać optymizmem – rosnąca liczba mediów cyfrowych pozwalająca na większą różnorodność treści medialnych.

Read more about Call for Papers 6 (2) 2023

Current Issue

Vol. 5 No. 2 (2022): Media and Social Communication
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Mission and vision is a scientific journal focused on the issues of communication and media studies. The quarterly was created on the initiative of doctoral students of media studies and became another scientific journal of the Faculty of Management and Social Communication of the Jagiellonian University published by the Institute of Journalism, Media and Social Communication. is a marketplace of ideas where researchers can publish their scientific, research, and theoretical articles on the subject of media, both traditional and new, social communication at various levels and between different actors, as well as on the innovative use of media for communication in journalism, marketing, politics, and the public sphere.

We would like to invite all young scholars, especially those who are interested in communication and media studies, to publish in the journal. serves as a platform where they can exchange their observations and present interesting research results in the open access formula. By publishing articles in an electronic form, available for download on the magazine’s dedicated website, and by adapting the texts to the e-book standards, aims to increase the citation rates of the young scientists’ publications.

The goal of the journal is to pursue an innovative approach to content distribution, and therefore, the efforts are being made to make its content available on specialized scientific platforms. In addition, the editorial team seeks to ensure the shortest possible time of the preparation of subsequent editions and systematic publication of the content, which is particularly important in view of the issues raised in