The Role of Listening-based Government Communication in Developing Collaborative Governance

A Case Study in the Basque Country

Authors

DOI:

https://doi.org/10.51480/1899-5101.19.1(42).956

Keywords:

Government communication, public sector communication, collaborative governance, listening, organizational listening

Abstract

This study introduces a novel link between organizational listening and collaborative governance, reframing government communication as a dynamic driver of democratic engagement. Using an in-depth case study in the Basque Country (Spain), it investigates how structured listening practices within government organizations can foster more effective collaboration with citizens. Thematic analysis of qualitative data from policymakers reveals that active participation in collaborative governance transforms how officials interpret and respond to public feedback, bridging the gap between institutional and citizen perspectives. The research highlights how a shared commitment to listening not only enhances mutual understanding but also encourages adaptive, joint policy development. By situating this inquiry within a real-world collaborative governance initiative, the manuscript offers actionable insights for policymakers aiming to embed meaningful listening at the core of democratic decision-making processes.

Author Biographies

Ion Muñoa, University of Deusto

Ion Muñoa Errasti holds a degree in Humanities and Communication and a PhD in Social Sciences from the University of Deusto. He also has a master's degree in Strategic and Institutional Communication. He is specialized on strategic communication and democracy.

Xabier Barandiarán, University of Deusto

Ion Muñoa Errasti holds a degree in Humanities and Communication and a PhD in Social Sciences from the University of Deusto. He also has a master's degree in Strategic and Institutional Communication. He is specialized on strategic communication and democracy.

María José Canel, University Complutense of Madrid

María José Canel is Professor in Political and Public Sector Communication, University Complutense of Madrid. She has published widely on government communication and intangible assets in the public sector. Last titles: Public Sector Communication. Closing gaps between citizens and organizations (co-authored, Wiley Blackwell, 2019), and Handbook of Public Sector Communication (co-edited, Willey Blackwell, 2020)  

Jim Macnamara, University of Technology Sydney (UTS)

Jim Macnamara is a Distinguished Professor in the School of Communication at the University of Technology Sydney (UTS). He is the author more than 100 academic journal articles and book chapters and 20 books including Organizational Listening II: Expanding the Concept, Theory, and Practice and Public Communication and Public Policy.

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Published

2026-08-17

How to Cite

Muñoa, I., Barandiarán, X., Canel, M. J., & Macnamara, J. (2026). The Role of Listening-based Government Communication in Developing Collaborative Governance: A Case Study in the Basque Country. Central European Journal of Communication, 19(1(42), 119–141. https://doi.org/10.51480/1899-5101.19.1(42).956

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